UniverCity Jackson County

Jackson County is in west central Wisconsin with most of its land located east of Interstate 94 and a population of 21,145. The major industry sectors in the county are trade, transportation, and utilities; education and health; and public administration. The Ho-Chunk Nation of Wisconsin is the single largest employer in the county.  

Jackson County applied to UniverCity for the years 2023-26 to address countywide priorities in addition to projects in Black River Falls and the villages of Taylor and Melrose.

Read the 2025 report for project highlights.

1. Fostering community identity through marketing and events in Melrose. Journalism 445: Creative Campaign Messages. Doug McLeod.

2. Recommending promotion and marketing strategies for the Village of Taylor. Journalism 445: Creative Campaign Messages. Doug McLeod.

3. Evaluating affordable housing needs in the City of Black River Falls. UniverCity Alliance Scholars Program: Independent Student Research. Amy Gangl and Urban and Regional Planning 999: Independent Professional Planning Project. Ken Genskow.

4. Developing a strategic plan for Jackson County. Urban and Regional Planning 721: Methods of Planning Analysis. Carey McAndrews.

5. Planning a biking network and future bike infrastructure in Jackson County. Library and Information Studies 620: Field Project in Library and Information Agencies. David McHugh.